packages
Tidal Design Studio specializes in branding, print, digital, and website design for small businesses looking to make big waves — or in other words, make a significant impression that in turn helps you to achieve your business goals.
Whether you want to build a new brand or enhance an existing brand, I would love to collaborate and create something wonderfully you!
Branding, print, web design+
creative direction
brand strategy
- Project Timeline
- Brand Strategy Workbook
- Clarity Call
brand identity
- Primary Logo
- Secondary Logo
- Favicon
- Brand Marks
- Colour Palette
- Font Recommendations
SOCIAL templates
- Instagram Highlight Covers (5)
- Instagram Story Templates (5)
- Instagram Post Templates (5)
- Business Card Design or Facebook Cover
resources
- Brand Guidelines *digital + hard-copy
BRAND STRATEGY & IDENTITY
A brand is so much more than a logo — it’s the holistic perspective that people have of your company based on their experiences from every single touch-point. Basically, it’s everything they think and feel when interacting with your business.
The Custom Brand Design package provides you with everything you need to get started, look professional & feel excited about the direction you're heading!
Custom Brand Design
Package 01
Branding + Website Design
In today's digital age, every business needs a website — and a good one, too! Why? It's often the first place people look for information and so you want to make a great first impression.
The Branding + Website Design package applies your new branding to a clean and responsive website that will help you attract your ideal clients.
Not sure where to start? Don't worry - my Website Content Workbook will help you get all your ideas down and then I'll take it from there.
Clean, simple, and user-friendly design.
*Note: the platforms I work with enable easy editing post-project.
BRAND STRATEGY & IDENTITY | web design
website STRATEGY
- Website Content Workbook
website design
- Custom Showit or Squarespace Website
- Up to 6 pages* (Home, About, Services..)
- Application of Branding
- Mobile Responsive
- SEO Fundamentals
brand strategy
- Project Timeline
- Brand Strategy Workbook
- Clarity Call
brand identity
- Primary Logo
- Secondary Logo
- Favicon
- Brand Marks
- Colour Palette
- Font Recommendations
SOCIAL templates
- Instagram Highlight Covers (5)
- Instagram Story Templates (5)
- Instagram Post Templates (5)
- Business Card Design or Facebook Cover
resources
- Brand Guidelines *digital + hard-copy
Package 02
packaging
Additional design services:
more services
signage
business cards
stationary
brochures
image editing
menu design
ebooks
podcast art
social banners
instagram templates
advertisements
Contact for a custom quote. Interested in a service but don't see it here? Just ask!
01. discover
Starting with the Brand Strategy Workbook, we’ll iron out the foundation of your business including your mission, visual aesthetic and ideal client — all of which will guide the way. Once the workbook is complete, we’ll jump on a call to discuss, ask questions, and make sure we’re on the same page. I will then use your completed workbook to pull together a clean and concise Brand Strategy Deck (including a curated Mood Board) to set the stage for design.
03. refine
Once you’ve had time to think about the designs, we’ll regroup and make any revisions to your favourite logo until you’re 100% happy! Next, I'll build out your brand to include a secondary logo (same elements, different composition), favicon (or ‘favourite’ icon for web browser), additional brand marks (design elements that complement and provide more flexibility), colour palette, and font recommendations.
04. deliver
Finally, I will deliver all the files you will need to get your business off the ground! This includes a complete Brand Guide (digital and printed hard-copy delivered via mail) that explains how and when to use everything. Don’t forget about your social templates – these will help you roll out your new brand and make a splash!
02. design
After combining your brand strategy with years of experience, hours of research, and several sketches, I will present three (3) original logo designs and the ideas behind them (this is the exciting part!).
